About | Alicia Media

Meet Alice, the heart behind Alicia Media

I'm Alice, brand designer, website creator and founder or Alicia Media. I help business owners build brands that feel like them and websites that work like magic. My work blends clarity and creativity, giving you a brand that feels aligned and unmistakably yours.

Beyond the design work , I'm someone who genuinely loves getting to know the people behind the business. I believe great branding starts with real connection: your story, your personality and the little things that make you, you.

Over the years, I've worked across a wide mix of industries and creative roles, from retail and content creation to digital strategy and design. Every chapter has shaped the way I work today.

You'll quickly learn that I'm fuelled by curiosity, creativity and a good cup of tea!

The Journey That Led to Alicia Media

A look at the chapters that shaped who I am - as a designer and as a person.

2015: Where it all began

It all began in 2015 when I took a leap of faith and moved to Lincoln to study BSc Business and Marketing. I'd always known I wanted a career in business, and Lincoln felt like the perfect place. After graduating with a 2:1, I wasn't ready to stop learning. I pushed myself further and began a Master's in Marketing with Luxury Brands. It was a big decision, but one that shaped so much of who I am today. Countless nights in the library, I graduated in 2019 with a Distinction and a deeper understanding of creativity and myself. Two degrees and a lot of growth...what was next?

2019: My first steps into the industry

I was lucky enough to land an internship at a marketing and advertising agency, and it quickly turned into a full-time role. Those years were a whirlwind of leaning and discovering just how much I loved the world of digital and ecommerce. I worked across Shopify, Meta, Omnisend and more, gaining hands-on experience that shaped the way I work today. From clothing brands and pet care companies to niche film merchandise businesses, I supported the marketing, design and branding of over 40 different companies. In 2022, I was ready for a new challenge and moved to a well-known retail and wholesale jewellery brand. This was another chapter that helped that the designer I am today.

2022: Growing through real world experience

Working for a jewellery brand is every girls dream, being surrounded by silver, gemstones and Cz every day. I first joined to support social media and help develop the retail and wholesale websites, but the business grew fast. Within three months, we'd moved to a bigger office with a shop, hired more staff, and my role evolved into Marketing and Operations Manager. This chapter allowed me to dive deeper into the wholesale side of businesses. A highlight was being named one of Retail Jewellers 30 under 30s 2024, a moment I'm incredibly proud of. I was also lucky to learn the 'ownership side' of business from my boss, from VAT and insurance to profit and operations, which shaped how I run Alicia Media today.

2026: The chapter I'm so proud of

I'd always loved the idea of being self-employed, and when I moved away from home in January 2026, it felt like the perfect moment for a fresh start. So I took the leap, and Alicia Media was born. It's been nerve-wracking and hard work, all fuelled by plenty of tea! Every project brings a new story and a new challenge, and I love turning ideas into something meaningful. Alicia Media is where everything I've learned comes together: creativity, clarity and calm. You can explore my services in the Brand and Content sections. And, if you're looking for something a little different, just reach out. I always love a challenge!

When I'm not designing...

A few things that make me, me!

Outside of Alicia Media, I'm someone who finds inspiration in the little things. A quiet moment with a cup of tea, a weekend watching the Formula 1 (Lando Norris fan through and through), or planning my next trip. I love exploring new places! From Greece in the height of summer to Poland and Latvia in the depths of winter, I'm always collecting stories and recommendations along the way. A dream of mine is to visit Japan in the next few years.

Continuing on from my love of learning, I'm having Lithuanian lessons. It's a beautiful country, especially in the summer. It's definitely not the easiest language to learn, but what's life without a challenge or two, right?

Speaking of challenges, in 2024 I climbed Snowdon, something I never imagined I'd do. It pushed me out of my comfort zone in the best way and reminded me how much I enjoyed trying new things (even though it was a struggle to walk to day after).

These small pieces of who I am shape the way I see design: thoughtful, curious, intentional, and full of heart. I believe the best brands are build on connection, and that starts with getting to know the personal you're working with. So, here;s a little glimpse into my world...

What I believe in

The principles that guide every project and every client relationship

1. Thoughtful Design, Always: Every brand deserves intention behind it, not templates or guesswork. I take the time to understand your story, your audience and your goals so the work we create feels meaningful, considered and yours.

2. Collaboration Over Assumptions: Great design happens when we work together. I create a process where you feel heard, supported and involved at every stage.

3. Simplicity That Makes an Impact: I believe the strongest brands are often the simplest. Clean, confident design helps your message land clearly and gives your business room to grow without overwhelm.

4. A Calm, Supportive Experience: Branding can feel daunting, especially if it's your first time. My role is to make the process feel calm, clear and, most importantly, enjoyable. I guide you step by step so you feel confident, not confused.

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